Peter Norris: Protecting Your Designs
11/12/2013 § Leave a comment
Turn-Key: This basically means that you ‘put the key’ in to start your work/project and everything works perfectly.
Full Service Agencies – They don’t just create adverts, they go beyond that. They do PR, TV commercials etc.
How do you protect yourself?
IP – intellectual property
IPR – intellectual property rights
PATENTS: you must first prove that nobody else has ever made it before and that YOU have produced it from scratch.
- These must be NEW
- HOW things works
- HOW they are made
- WHAT they are made from
- TECHNICAL contribution
A sign that distinguishes your goods/services from your competitors. This is the same as a BRAND.
AUtomatic Protection covering anything written or performed. Issue is proof of originality.
It is the way an object looks – similar to Copyright, it is automatic and similarly the key issue is proof of originality.
- Pre-patent Registration – £25
- Design Right Registration – £50
- Copyright Registration – £50
Details from: http://www.ipo.gov.uk
DUTY OF CARE